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Handzy Digital Marketing

Handzy Digital Marketing

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branding + marketing

From January to May of 2020, I worked as a graphic design intern for Handzy Shop + Studio in Covington, Kentucky. I was tasked with designing all marketing materials for store promotions, creating daily social media posts, and maintaining the online shop. I also was able to collaborate on new projects and branding. I worked with their existing brand assets and created unique emails for each new sale they hosted in their store. The owners of Handzy also opened a new store in 2019 called Gumdrop that is for babies and younger children.


 
 

existing assets

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Email Campaigns

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Handzy Rack Sale
 
 
 

Email

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Stories

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Email

Gumdrop Easter Basket Guide Email
 

Stories

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Social Media Story templates

One project I worked on for the entire semester was developing multiple templates to use for Instagram or Facebook Stories. I designed sets of stories that could be filled in with new photos every time they needed to be used. These are examples of how the templates would be used for both Handzy and Gumdrop.

 
 
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Handzy Sale Template Demonstration-01.jpg
 
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the works

 
 
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